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You run a site — Shopify or not — and want chat that matches the brand, plus one desk for chat, help, and team workflows. You do not need revenue attributed on every ticket.
Switch if the site messenger and a general support queue are the job, with Shopify events as context — on any origin, on a complete desk.
Cove is for
You run a site — Shopify or not — and want chat that matches the brand, plus one desk for chat, help, and team workflows. You do not need revenue attributed on every ticket.
When to switch
Switch if the site messenger and a general support queue are the job, with Shopify events as context — on any origin, on a complete desk.
Matrix
Public list prices checked 29 Aug 2026 where we cite a number. Feature rows for Cove are what ships today.
| Gorgias | Cove | |
|---|---|---|
| Setup | Shopify app install is the path. Helpdesk for store support. | A script on any origin you list. Shopify footer paste works. |
| Customization | Chat and email for storefronts. Look is not the wedge. | Theme, glass, radius, launcher. The messenger is the product. |
| Inbox | Ecommerce context: orders, refunds, revenue on the ticket. | A support conversation with an owner. Shopify can post signed order events when connected. |
| Help center | Store help content next to ecommerce flows. | Public {slug}.coveinbox.co and Help inside the messenger. |
| Translation | Not the Gorgias pitch. | Original plus a translated line for the team. |
| Price shape | Ticket tiers common to ecommerce helpdesks. | Workspace, unlimited conversations. Mini $39/mo. |
How Cove covers the usual objections
Signed order webhooks post into the inbox. Macros stay text plus assign, tag, or resolve.
Paste the script on the store or the marketing site. Same desk.
Email a segment of buyers or trialists without a ticket-tier bill.
Switch to Cove if the site messenger and a general support queue are the job. Connect Shopify so order events land on the contact. Paste the snippet on every origin you list.
Switch guide — snippet swap, what maps, CSV and markdown import
Other comparisons
FAQ
Shopify macros vs a messenger on any origin.
Shopify can post signed order events when connected. Quick replies are text plus optional assign, tag, or resolve.
No. Paste the script on any origin you list.